ClearGauge has been praised by numerous clients that our approach to organic search engine marketing is unique in a number of ways:

• We work solely with clients who have a complex sale scenario and understand the unique challenges that these companies face in online marketing and proving ROI given there is typically not a full sale transaction completed on the site.

• We emphasize setting goals, measuring performance and continuous improvement.

• Our experienced team is dedicated to knowledge transfer - as your trusted advisor, you will learn about many facets of online marketing.

• We have extensively researched available SEO tools in the market and have built a methodology around utilizing a combination we have found to be extremely powerful including but not limited to:

• Omniture Site Catalyst
• Google Analytics
• Web CEO
• ZoomRank
• Trellian
• AdGooroo
• Word Tracker
• Arelis

Our Emphasis on Performance Measurement, Process and Knowledge Transfer SEO is not complete without a strategically aligned web analytics program where SEO program goals are set, performance is measured analytics tools and team are enabled to allow for continuous improvement. Our SEO experts and account managers have several years experience in SEO and web analytics and are true experts in their field.

Web analytics are the tools we use to measure your site activity. But once the data has been captured, you need to know what it's telling you. Our experienced analysts help to make sense of the data, and provide you with actionable feedback and recommendations. ClearGauge has perfected a process of measuring site activity against a baseline, and then making the appropriate adjustments to your site to encourage higher conversions.

Another area of strength of ours is our ability to break down the highly complex process that is associated with SEO, and explaining each element in understandable terms through the use of detailed process map illustrations. These process maps provide a snapshot of the entire SEO program and serves as an agreement with you on what activities and responsibilities are required along each phase of the project as well as timelines, deadlines and deliverables to be expected.

Dovetailing the above, we are known for our dedication to knowledge transfer and we take time each step of the way to explain our thought process behind each report, analysis and recommendations that we make. Our clients greatly appreciate the learning aspect they receive as a result of partnering with us on this very important initiative and having the ability to be involved in the decision-making process.